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May 9, 2024

THE FUTURE OF BRANDING: A WHOLE NEW WORLD FOR BRANDING STRATEGY

THE FUTURE OF BRANDING: A WHOLE NEW WORLD FOR BRANDING STRATEGY

It would be clear to most brands that a whole new branding strategy for creating brand awareness is necessary for a new generation of modern consumers. This article seeks to look at some of the changes in mindset for brands would require, to reach out to the modern Asian consumer.

To read the article in English, please see Link ENG. For Vietnamese version, please see link VN

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